Skills
Team Manager
- Manager of 3 Teams
- Word, Excel
Web Content Designer
- HTML, CSS, Dreamweaver
- CMS
- RichRelevance
Email Marketing
- Responsys
- Email On Acid
Graphic Designer
- Photoshop
- Illustrator
Experience
Email Marketing (1+ Year)
The design and function of email templates are coded within Dreamweaver. All emails are proofed with the use of emailonacid. I work directly with internal teams and offshore teams to insure that all content (grammar, photos, offers, etc) has been reviewed and approved. With the approval process in place, I will begin to build all email campaigns within Responsys and schedule each campaign for deployment.
Web Content Manager (3+ Years)
All workflow comes through me and is prepared by me. I also manage a set of 3 teams, close to 20 people, to help with the work flow. It is required of me to work hand and hand with the category managers and manufacturers/vendors to understand and create content for the product. Content work includes gathering information about the product including specs, images and top selling features of the product. Template design is created by me within the CMS tool to add an enhance look to the products on the website. Answering calls, keeping on track with emails, products, promotions and setting up meetings with manufacturers such as HP and Dell is all required of me. As manager, staying ontop of deadlines, following company procedure, and keeping on track of promotions is a must.
Business Relations:
UGAM / RichRelevance / Planitroi / Rapid Technologies / Hamann Consulting / Metro Business Systems / MSI / StarTech / TrippLite / Verbatim / SellPoints / WebCollage
Web Content Designer and Graphic Designer (3+ years)
Both the web design field and graphic design field requires a clear understanding of layouts, planning and wire frames. All designs are first sketched then placed in photoshop with the color scheme in mind. After all work is approved, the final look is finalized and completed in photoshop for digital work.
QA Email Marketing (1+ Years)
Layout, wire frame and color scheme for email marketing must be overlooked. I overlook the emails by verifying the prices, MIR and BER’s before it is launched to the customers email. It is required of me to work hand and hand with the email designers and category managers to insure that our top selling products is on the email with the correct price and promo. Several emails are overlooked on a daily basis, ranging from emails dedicated to our American customers, to Canada and our B2B customers. All legal issues must be dealt with and corrected before the email is launched.
Category Manager/ Taxonomy (3+ Years)
Working with IT, I am able to build and maintain a category system to hold over 200K online products/SKUs. These SKUs range from high end desktops to your everyday household products. Building categories consist of building a structure that is easy to use on the front end for online customers and building campaign/promo/landing pages.
Education
AI Miami International University of Art & Design
BA, 2012
Major: Web Design and Interactive Media
Miami Dade College
AS, Transferred to MIU for BA in Web Design and Interactive Media Major: Computer Animation
Florida Career College
AS, 2004
Major: Web Design and Interactive Media